HIVSPACES (Concept)
UAL MA Design for Art Direction; Collaborative Unit, March 2021. Influenced by ambivalent media reception in response to Channel 4's It's A Sin, HIVSPACES concerns the mainstream address of HIV self-testing, or lack thereof. HIVSPACES aspires to destigmatise the practice through progressive campaign material and product design, foregrounding visibility and community in a period of heightened anxiety propelled by COVID-19 lockdown restrictions. In collaboration with Cameron Hastings. Models: Jérôme 'Jae' André; Gobind Hayer. |